Social Media Marketing

Visibility. Engagement. Growth

Your outsourced marketing manager.

Based in Northampton, covering Northamptonshire

Social Media Marketing for Small Businesses in Northampton

Social media is a big part of our lives, whether the preferred platform is Facebook, Instagram or Twitter, you can reach a lot of your new customers. LinkedIn, if your customer is a business is also an important platform.

There are other Social Network sites that you may not even have considered. Did you now that after Facebook, which has the largest active users, the second most used social platform is YouTube, YouTube is also the second largest Search Engine after Google.

As with any form of marketing, the first thing that I need to understand is who is your ideal customer and what products or services do you offer. Are they a consumer or are they a business? As the platform or platforms that you focus your marketing on will defend on what your customer looks like.

Why should you outsource your social media marketing?

Do you consistently post across your preferred social media platforms, or are your posts very hit and miss?

Do you know what social media platforms you should be posting on?

By outsourcing your social media, I can work with you to decide on the best Social Media platforms for your business. By understanding your business and what your potential customer looks like, I will tailor your social media marketing to reach your potential new customers.

When we have agreed the where, we then then need to decide on what and how frequently you should be posting to the different social media platforms, as too often can be as bad as not enough. Getting the balance right is important.

Get in touch today for a no obligation chat

Should you be using paid advertising on Social Media?

Every business is different; therefore, every marketing plan needs to be different and tailored to your reach your potential customers and consider your budget.

I need to understand your business, what do your customers look like, where do they live, where are they looking to find your service or product.

 Once I have an understanding of your business customer, I also need to gain an understanding of your business, what marketing are you currently doing, what marketing have you previously done, do you know what has worked and what hasn’t worked, do you have any marketing materials already, such as leaflets. What does your brand say about you, is it consistent across all your marketing materials?

Unfortunately, organically growing your social media presence is very difficult as your posts will not show to all your followers all the time. Just posting regularly isn’t always sufficient to get your message across to potential new customers. 

Social media advertising is also a great way to get your business seen by potential customers and can be one of the most cost-effective forms of advertising.

If you want to reach potential new customers, then paying to advertise can be a very effective way of reaching them and can achieve a good return on investment. 

I can create a social media marketing campaign that target your potential customers and set the budget that you are comfortable spending. This will be monitored to ensure that you are achieving the best return on investment.

Meaning more leads and more profits.

LET’S HAVE A CHAT

and talk about social media marketing for your business!

 Please contact me by completing the form below or give me a call on 07889 967779 and we can have a coffee and a chat about how I can help you with your marketing goals to get you seen by your potential customers.

TRACY JACKSON
YOUR OUTSOURCED MARKETING MANAGER

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